


Build process
Consultation & vision
We begin with a one-on-one consultation to understand your goals, riding style, and design preferences. Whether you’re chasing maximum performance, a unique aesthetic, or a balanced everyday build, this stage ensures we capture your vision in detail.
View our previous builds for inspiration
Build process
Component Selection
Together we choose the right parts for your build. We work through categories such as: suspension, brakes, wheels, cockpit, powertrain, accessories and more.
We provide guidance on compatibility, performance gains, and budget so that your build is tailored to your needs.
Build process
Design & Approval
We create a digital mock-up of your Surron build, showing chosen frame colours, wheelsets, and accessories. You’ll be able to review, refine, and approve the final design before any work begins. This ensures your build looks and feels exactly how you imagined.
Our workshop then begins the construction process.
Specialised Team
Our specialised team of technicians complete dozens of projects per year and always ensure high customer satisfaction through their craftsmanship.
Expert Service
With a knowledgeable and experienced team, any wish can be your command. We'll guide you through the entire process to ensure your bike is tailored to your needs.
Prompt Delivery
We fast track the build process by stocking our vast catalogue of parts and accessories at our workshop. Once we've finalised the design, we produce your bike promptly.
Want to book a custom build?